In today's volatile and rapidly shifting economy, experienced investors are desperately seeking a safe harbor with stable assets that can grow faster than inflation, and at the same time, yield steady dividends. They are learning that water can be exactly that for an accredited investor — a high-yield asset class that does especially well in hard times.
And we haven’t forgotten the everyday, unaccredited investors, who deserve a way to become involved in an opportunity that we believe has incredible potential…
Already, a futures market has been launched in California water rights. Going beyond that, the trillion-dollar world water services market could be revolutionized by providing water treatment as a service—just like energy or computing. With our Water on Demand program, the customer can easily sign a service agreement and get going, and if they don’t pay the equipment simply gets returned, which simplifies water equipment financing tremendously.
Referred to as “the hottest business model in the water industry,” Water on Demand’s investor-backed water funding leverages a winning and very popular formula. We’re not the first to implement water as a service. Seven Seas Water Group, who trademarked Water-as-a-Service® or WaaS®, is now owned by Morgan Stanley Infrastructure Partners and is a major player in decentralized water treatment funding. The difference is that Seven Seas projects tend to be much larger, such as desalination plants for entire islands. Another player, Cambrian Innovation, targets the same kind of mid-wise businesses as Water On Demand, but relies entirely on venture capital funding
The revolution is: local business water problems solved with the help of America’s (and the world’s) Main Street Investors. Simply put, business enterprises are seeking water independence; burgeoning off-grid secondary city housing developments require water infrastructure; and mobile home parks, campgrounds, RV parks and other human communities need water independence. And America’s giant, post-WWII, centralized systems are not structured to meet that demand.
So, just as personal computers complemented and took the load off mainframes, and cell phones complemented and eventually replaced landlines, water treatment is experiencing the new wave of being unbundled and distributed. And it’s rippling out, but the really exciting part is that we believe Water On Demand has the potential, ultimately, to make clean water available for all.
Another major benefit is social justice. We know that communities, especially low-income ones, suffer disproportionately from skyrocketing water rates. That’s because industry and agriculture use 9/10ths of all fresh water globally. Imagine if cities didn’t have to treat all that toxic water but instead could focus on serving populations! That would have the potential to dramatically improve quality of service and reduce costs for people being served.
Since 2016, OriginClear’s CEO, Riggs Eckelberry has ceaselessly and relentlessly evangelized the fact and importance of this decentralization trend in water. In the meantime, the company’s technical and delivery units have demonstrated unprecedented response, innovating an array of patented, next-generation, mobile systems that span every aspect of water from wide-scale transportation to sophisticated inbound purification, used-water reclamation and treatment applications, as well as the full spectrum of customizable recycling systems. Water on Demand is the first in a series of planned ‘pure play’ spinoffs by OriginClear® — The Clean Water Innovation Hub™.
Since it launched its innovative Modular Water Systems division in 2018, the company has steadily and systematically manufactured and delivered durable, modular, prefabricated Water Systems In A Box™ to businesses, communities, and end-users who needed them most, enabling self-sufficient water independence. Meanwhile, the company is rapidly scaling up its unique Water4Us™ program, with the intention to help make clean water widely available to communities looking for self-sufficiency by providing easily obtained, pay-as-you-go, high-tech water treatment solutions. To make all that work and expand at scale takes capital and great technology. And that’s Water on Demand.