How to Disrupt a Slow Moving Industry
Talking Small Business with Riggs Eckelberry
The only constant is change and those that don’t change tend to get disrupted. To keep up you must be proactive, creative, and flexible since it’s better to be the disruptor rather than the disrupted. I’ll be talking with Riggs Eckelberry about How to Disrupt a Slow-Moving Industry.
Long a disruptive tech marketer and executive, Riggs Eckelberry became involved in the early “green” space when he co-founded the company that eventually became OriginClear, taking it public in 2008. Beginning in 2014, he and his team developed a series of transformative businesses that OriginClear manages in its role as the Clean Water Innovation Hub™.
“Big Water” is changing fast. Growing water supply problems make it clear: we can no longer rely on government and multinational corporations to take care of our water needs. So increasingly, local industries and large-scale communities are taking responsibility for the water they use. But they need compact on-site systems, water expertise, and a way to pay for all this. OriginClear’s mission is to serve this fast-growing new audience with a series of revolutionary offerings to bring about clean, abundant water everywhere.
